It's also important to address Customer Success Costs. For single-license model companies, all the costs are front-loaded into customer acquisition. For subscri

It's also important to address Customer Success Costs. For single-license model companies, all the costs are front-loaded into customer acquisition. For subscription SaaS companies, the product & overall service needs to be continuously improved in order to retain customers. For this reason, it is not uncommon for these companies to release updates at a very frenetic pace not seen in the older style companies.