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Any talk of Beats Music adding any value whatsoever to Apple is ridiculous. Beats Music is little more than Mog (a nearly valueless online streaming service) +
by exstudent 12y ago
Any talk of Beats Music adding any value whatsoever to Apple is ridiculous. Beats Music is little more than Mog (a nearly valueless online streaming service) + 6 months of development time. Mog was very close to being out of business when Beats bought them as the service was extremely lack luster.
There is no tech and the licenses will not be transferable in an acquisition.
Maybe the headphone business holds some value to Apple but Beats Music certainly does not.
- packetslave 12y agoBeats Music is a separate company from Beats Electronics. They spun it off last year.
- exstudent 12y agoThe reports have been of Apple buying them both and this article mentions it as a "reason" for Apple buying Beats (Electronics|Music). You're right though, and it's entirely possible that the rumors and speculation are false as it makes exactly zero sense for Apple to buy Music.
- ghshephard 12y agoBeats Streaming (Mog) is not even mentioned in that article beyond a single sentence saying "fixes their streaming hole", it was all about the headphones.