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I thought Picwing was only making the smart frame (http://www.picwing.com/frame http://www.picwing.com/frame). Was the printing there all this time and I missed
by Timothee 17y ago
I thought Picwing was only making the smart frame (http://www.picwing.com/frame http://www.picwing.com/frame). Was the printing there all this time and I missed it, or did they just change direction and focus on the print service rather than the hardware?
- edawerd 17y agoWe've changed directions and have been focusing on our print service. We still think our frame is quite awesome, but it turns out that a lot of families still like getting physical prints in the mail and posting it up on their fridge and what not. We learned early on that there is a much bigger opportunity, huge market, and slower competitors in the prints business. Add on top of that a much lower investment requirement for a software business (even our printing and order fulfillment is done on the cloud), and it just made business sense for us to switch to an online printing service.
- anigbrowl 17y agoProps on your flexibility, and particularly on having the vision to service the other side of the digital divide. If it's not confidential, I wonder what proportion of your business is urban v rural? While I was looking at your site I was thinking it was sad that people would upload photos for automated delivery to Grandma rather than (say) print them out at home or Walgreens and add a handwritten note...then it struck me that I take digital convenience for granted, living in SF.
- Timothee 17y agoI agree with your frame being quite awesome! Glad you saw the better opportunity and took it. Good luck to you!