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This is boggling my mind, it surely can't be about quality. I bet Apple could have bought AKG, Audio Technica or Beyerdynamic for less than 3.2 Billions.
by kitsune_ 12y ago
This is boggling my mind, it surely can't be about quality. I bet Apple could have bought AKG, Audio Technica or Beyerdynamic for less than 3.2 Billions.
- onedev 12y agoWhich one of those companies commands 59% of the headphone market over $99, did $1 Billion in revenue last year, and has sky-high margins and gets mass market consumers to pay top dollar for headphones? Exactly.
- johnward 12y agoit's about the brand and the beats brand is strong.
- Anechoic 12y agoThey don't even need to buy one of those firms, they have some pretty sharp audio/acoustics guys working for them (including THX founder Tomlinson Holman), they could easily design premium audio products in-house. It can't be about the headphones.