Has anyone A/B tested the different language choices around Net Neutrality? Or focus groups? For example, Frank Luntz did lots of focus group studies to figur

Has anyone A/B tested the different language choices around Net Neutrality? Or focus groups? For example, Frank Luntz did lots of focus group studies to figure out how to persuade people, simply by choosing the right words. "Estate Tax" became "Death Tax" for example. Rather than just "be creative", we should put those different creatives through the data-driven approaches (A/B tests & focus groups) to find what will resonate & persuade the audiences outside of the HN-insider / reddit-insider cohorts.