3 ms·
Hey, just a quick piece of feedback on this. You define virality as "the percentage of users invited by other users". That's a very non-standard definition. Us
by emmett 12y ago
Hey, just a quick piece of feedback on this. You define virality as "the percentage of users invited by other users". That's a very non-standard definition.
Usually virality is measured as "the average number of new users invited by any given user". I'd strongly suggest using that as your definition.
- shaolin69 12y agoIn that case, we're hitting it out of the park - over 4 invites sent per user, but these invites convert at ~25%. There's also "k factor" (invites sent x conversion rate), and the interval between user #1 bringing on user #2 is also important... guess there are many ways to present virality :)
- emmett 12y agoThat kind of info (4 invites on average per user, 25% conversion rate) is THE critical information. If you want to talk about virality at all, the fact it's not in your presentation is a serious defect you should correct.