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The problem is that advertisers don't want their brands associated with that kind of content. In order to keep advertisers happy, Google needs to police for con

by chaz 12y ago

The problem is that advertisers don't want their brands associated with that kind of content. In order to keep advertisers happy, Google needs to police for content wrt to ads. It's a different set of rules than things like search results or YouTube.

baby 12y ago
The thing is, it's not appropriate to tell a website to check its user generated content in 72 hours because some of it contains spam words. I had a huuuge amount of user generated content posted every day and I def. couldn't check all of that. If they provided all the bad links it might have been possible. I had the same problem with another site and I was scared to get in more troubles since I had another one banned. So I just disabled google ads on it.
- chaz 12y ago
  If you have lots of UGC, then AdSense is probably not for you. A lot of companies shy away from UGC specifically because it can risk advertising revenue from higher end brands that will pay more. Fortunately, there are many different ad networks for many different publishers. Reddit is using Adzerk ... maybe they will work for you. There's also a bunch of ad networks that specialize in different areas, including porn, gambling, etc -- stuff that Google won't ever touch. You may still be able to use AdSense if you segment where the ad is shown in places where you're less likely to have negative UGC, such as non-UGC portions of your site or forum topics that are more moderated.
  - nanidin 12y ago
    Funny considering one of the original kings of user generated content is Youtube, which is owned by Google, and presumably runs Google ads.
    - chaz 12y ago
      That's the best situation, since they know the content and can segment their content very effectively. YouTube Partners and VEVO can get premium pre-roll ads because it's considered to be premium content. Content that gets flagged or has negative keywords in the title, desc, or comments may get no ads at all. Any publisher can do this on their own. They can sell their own ad space at a premium, and use an ad network throughout the rest of the site -- it's called "remnant" inventory. If someone writes profanity or uploads something for that page, them switch the ads off, or use a different ad network that will tolerate that. High traffic sites frequently use multiple ad networks to maximize revenue yield.

by chaz 12y ago

baby 12y ago

The thing is, it's not appropriate to tell a website to check its user generated content in 72 hours because some of it contains spam words. I had a huuuge amount of user generated content posted every day and I def. couldn't check all of that. If they provided all the bad links it might have been possible. I had the same problem with another site and I was scared to get in more troubles since I had another one banned. So I just disabled google ads on it.

chaz 12y ago
If you have lots of UGC, then AdSense is probably not for you. A lot of companies shy away from UGC specifically because it can risk advertising revenue from higher end brands that will pay more. Fortunately, there are many different ad networks for many different publishers. Reddit is using Adzerk ... maybe they will work for you. There's also a bunch of ad networks that specialize in different areas, including porn, gambling, etc -- stuff that Google won't ever touch. You may still be able to use AdSense if you segment where the ad is shown in places where you're less likely to have negative UGC, such as non-UGC portions of your site or forum topics that are more moderated.
- nanidin 12y ago
  Funny considering one of the original kings of user generated content is Youtube, which is owned by Google, and presumably runs Google ads.
  - chaz 12y ago
    That's the best situation, since they know the content and can segment their content very effectively. YouTube Partners and VEVO can get premium pre-roll ads because it's considered to be premium content. Content that gets flagged or has negative keywords in the title, desc, or comments may get no ads at all. Any publisher can do this on their own. They can sell their own ad space at a premium, and use an ad network throughout the rest of the site -- it's called "remnant" inventory. If someone writes profanity or uploads something for that page, them switch the ads off, or use a different ad network that will tolerate that. High traffic sites frequently use multiple ad networks to maximize revenue yield.