@smrtinsert, just a couple of things to clarify: 1. There is no third-party service that needs to be intergrated into the mobile application for omnilinks; you

@smrtinsert, just a couple of things to clarify: 1. There is no third-party service that needs to be intergrated into the mobile application for omnilinks; you can simply prepend "http://urx.io/" http://urx.io/" in front of your normal web URL, and, assuming you have deeplinks installed on your mobile application, we will try to bring your users to the app if they have it installed. 2. It does a little more than any Android intent. It works across all platforms and degrades gracefully; you can't text a plain Android intent to a restaurant on Yelp and have an iPhone recipient view the content. [full disclosure, I'm an engineer at URX]