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That article states that 48% of all mail, or 84B pieces, is junk mail and corresponds to $17B in revenue (works out to 20 cents a piece). Seems to indicate that
by samolang 12y ago
That article states that 48% of all mail, or 84B pieces, is junk mail and corresponds to $17B in revenue (works out to 20 cents a piece). Seems to indicate that most revenue comes from non-junk mail. Also, it states nothing about profitability. The USPS as a whole operates at a loss, why couldn't junk mailing be operating at a loss?
- pessimizer 12y ago>The USPS as a whole operates at a loss, why couldn't junk mailing be operating at a loss? Because there's no earthly reason to take a loss on advertising? What you're not accounting for here is the cost to pick up individual envelopes from your house, and the cost of dropping a presorted bundle shipped to the BMC into the truck.
- opendais 12y agoThe reason the USPS operates at a loss is a combination of core inefficiencies that have nothing to do with the product [e.g. They trust their largest mailers to pay them accurately then threaten them with fines, rather than calculating the amounts at the start. The requirement to deliver to unprofitable rural addresses].