Yes, actually, I do think it would help. Perhaps not in the short term, but let me explain what I mean. Comcast isn't specifically throttling Netflix, they're

Yes, actually, I do think it would help. Perhaps not in the short term, but let me explain what I mean. Comcast isn't specifically throttling Netflix, they're just not providing sufficient link capacity for primetime delivery of traffic (including Netflix) via some routes. Netflix could provide traffic across alternate (or multiple alternate) routes; as those saturate (particularly with the emergence of 4k streaming), Comcast's service as a whole would suffer. Anyone who was delivering traffic via Cogent to Comcast could attest to how awful their delivery was during primetime; if that were happening on multiple links, it wouldn't just be Netflix and a few other services that were slow, it would be the entire internet, from the perspective of the Comcast customer. This would serve to exert pressure on Comcast to upgrade those links. It's not a pretty solution, but the issue isn't "Netflix is throttled", the issue is "Comcast is a shitty ISP", and Netflix peering with them directly does nothing to solve that. Degrading multiple routes will exert more pressure on Comcast to improve than just about anything short of Google Fiber moving in next door.