Have a passion for an idea, get feedback from friends and family; majority dig it, go build it! That's what I did, yet it was not sucessful in terms of getting

Have a passion for an idea, get feedback from friends and family; majority dig it, go build it! That's what I did, yet it was not sucessful in terms of getting an audience, but it did get a lot of attention and some funding. THough I learned from that experience, but the process for building an idea remains, except next time go around - all ideas will have solid and interesting biz models out of the gate.