> Never say never. It's wired.com. They aggrandize words in their title to get you to click. Everything they publish is apparently amazing, ever, never, finall

> Never say never. It's wired.com. They aggrandize words in their title to get you to click. Everything they publish is apparently amazing, ever, never, finally, extreme, and "why this thing we wont name in the title is X (because we want you to click before you realize it's just the inane bullshit you thought it would be)" and the same kind of upworthy nonsense you see everywhere these days. In my opinion Wired is killing their brand with their current editorial policy, at least for discerning minds. Maybe they just want a stupid, incredulous semi-literate mob to click. I guess advertisers don't give a shit, because maybe the people that click ads are the people who click titles like that. It may just be the direction ad supported sites have to go.