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This seems like just an extension of Netflix's desire to be on every device hooked up to a TV. They've been building apps for TVs, BluRay, Roku, AppleTV, etc fo
by e28eta 12y ago
This seems like just an extension of Netflix's desire to be on every device hooked up to a TV. They've been building apps for TVs, BluRay, Roku, AppleTV, etc for years. The cable box is another device, so they want to be on it.
I think this is a little interesting because Netflix and Cable companies are seen as competition today, so I imagine there's been some resistance.
I don't know if the streaming rights modification is that relevant, except as a reminder of how convoluted those agreements must be.
- stcredzero 12y agoCable should stop seeing themselves as being "competitors in a different industry." They are in the same industry, just with new mediums appearing. Watching what you want when you want is clearly the future. Carrying forward the technical restrictions of analog broadcast is simply insane, if you step back and look at it.