Yes, I read the article - did you understand it? He talked about building a better AFFILIATE service, which works by tilting nominally non-promotional Google re

Yes, I read the article - did you understand it? He talked about building a better AFFILIATE service, which works by tilting nominally non-promotional Google results the way someone with money wants them to go. Then he said, "don't hate the player, hate the game," in the grand tradition of self-justifying sleazebags everywhere. Then he talked about losing Diablo 2 characters like that's some kind of moment of personal growth.