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"Page once told a room full of Google’s first marketing employees that their profession was built on an ability to lie." Oh come on. As owner of history's larg
by n72 12y ago
"Page once told a room full of Google’s first marketing employees that their profession was built on an ability to lie."
Oh come on. As owner of history's largest ad platform and someone who's made ungodly amounts of money from it, this seems like a massively hypocritical and un-self-aware thing to say.
- chris_mahan 12y agoMarketing isn't about lying. It's about telling the truth* that gets you to buy the product, not the whole truth. Who has time to tell the whole truth? * for varying definitions of the truth.
- Joeri 12y agoI always thought marketing was about convincing people that they wish to buy the product that the marketeer has, by whatever means necessary, whether it be whole truth, half truth or bare lie. A good product can be marketed with the truth, a bad product however ...