3 ms·
Perhaps the type-it-in confirmation bit, but they've been very plainly notifying users of surge pricing since at least 2012: http://blog.uber.com/2012/03/14/cl
by mattlutze 13y ago
Perhaps the type-it-in confirmation bit, but they've been very plainly notifying users of surge pricing since at least 2012:
http://blog.uber.com/2012/03/14/clear-and-straight-forward-surge-pricing/ http://blog.uber.com/2012/03/14/clear-and-straight-forward-s...
- 001sky 13y agoUber should really update the price, not get people to sign off on a "multiple". They are doing every thing they can to avoid disclosing the price, because of "sticker shock". That's simply shady marketing, howver effective. On that page it shows a fare and a multiple...it would be trivial for them to show the "adjusted price". http://blog.uber.com/2012/03/14/clear-and-straight-forward-surge-pricing/newsurge-3/ http://blog.uber.com/2012/03/14/clear-and-straight-forward-s... Instead, the "old price" is in a tiny font and the "new multiple" is in tripe size font. The whold concept that by agreeing to a "multiple" is the same thing as "agreeing to a new price" belies the fact that they are not disclosing the new price. They are leaving only the information that allows it to be inferred.