3 ms·

That's wrong. The assumption is "even great products can get copied, and than profits go to hell.".Lock-in is one of the rare strategies that work.

• pessimizer 12y ago
  No one ever leaves your first mover product to go to a copy unless they have a reason to.
  • hershel 12y ago
    Isn't lower cost reason enough ? and what about new customers(and the side effects they carry for marketing and other stuff) ?
  • gress 12y ago
    The reason can be someone else's better advertising budget.