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Very true, it is a problem, but I still experience better ROI for most ad campaigns via mobile advertising (even if you throw in the misclicks it still comes in
by jonathanjaeger 12y ago
Very true, it is a problem, but I still experience better ROI for most ad campaigns via mobile advertising (even if you throw in the misclicks it still comes in cheaper at scale).
- hayksaakian 12y agoEven with Facebook ads? I've had 10x to the CTR on mobile vs desktop news feed ads with 10x less conversion rate
- jonathanjaeger 12y agoYes I've experienced great ROI on mobile newsfeed, but also desktop newsfeed too. I think both of those are better in term s of ROI than their current right-hand rail ads (the ones on the side of the page they used to exclusively have). I found if your CTR is TOO high to the point you get tons of misclicks and bad conversion, make your image size much smaller (max 150 pixels).