4 ms·
I won't give a subjective view, just concrete points. 1. The CTA is to enter an email but then the user is invited to click a register button. Which is it?
by ZenPro 12y ago
I won't give a subjective view, just concrete points.
1. The CTA is to enter an email but then the user is invited to click a register button. Which is it?
I would recommend simply having an input box (not a button). You knock one up for free with Mailchimp and embed it.
EDIT : Just seen that a box exists to enter a text string but it a) Serves no purpose and b) has nothing to identify it such as a cursor or colour
2. Free Trial/Reach More People is H6.
This needs to be H1 or H2 at the least and ideally boxed with text/colour differentiation.
3. Light grey copy text is not ideal.
Increase the weight/darkness of the text to increase legibility
4. Main value prop is long-winded
The text underneath Social Sharing should be bullet-pointed and immediately clear. I read to the fold and it was still no clear exactly what you offer. Do you manage accounts? Do you provide content? Engage with users on my behalf?
5. Slogan is poorly written
"Be above others". << Are you telling me that right now I am below others? As an encapsulation I don't love it - it is opaque and appears poorly written.
Edit: Just thought of "Elevate your Engagement". Just an example of a slogan using alliteration and a clear prop.
6. Sharing is inverted
You have a grossly disproportionate size of sharing buttons compared to the impact statement. Boxes are tiny but the statement is massive.
I hope this helps. Typed for brevity so please excuse if it sounds harsh.
- ssijak 12y agoHey thanks for the time! For the first point, is it not clear that you first have to enter email and then click register button? (btw, it is currently connected to the mailchimp, I just did not used their form builder) 2.Tried different H levels but H1-H2 seemed too big for the layout, maybe layout or placing is the problem. 3.Yap, that was mine concern too, looked good to me but seems like dark text would look more legible. 4.Will think about making it one clear sentence. 5.Mabe will remove it after thinking about 4. 6.This was intentional, did not want to be rude with sharing buttons, but wanted to get the message across.
- ZenPro 12y agoThose sharing boxes are classic unbounce. Is UB your platform?
- ssijak 12y agoWhat is UB?
- ZenPro 12y agoUnbounce. Sorry, I had typed Unbounce a few words before I used UB; I thought it was clear.
- ssijak 12y agoNo, I made it myself with bootstrap and some theme that I customised a little. Hosted it on digital ocean and implemented one A/B test with Google Analytics Experiments. (1 variant is without that "Made with love for sharing" line). Domain and mail address is at namecheap. Love to have more control over my stuff.