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I suspect it's because competing products such as the FitBit come with the advantage of their companion apps being available on iOS and android, whereas the Fue

I suspect it's because competing products such as the FitBit come with the advantage of their companion apps being available on iOS and android, whereas the FuelBand is iOS only

dragonwriter 13y ago
That's probably a factor, but Nike's braindead marketing for FuelBand is probably a factor. If you look at who buys activity trackers, IME, its largely people who have trouble maintaining commitment to exercise that need something to help them, and FuelBand's advertising is a lot about how it isn't for you and will make you feel worse if you aren't already fully committed.