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I might be reading too critically, but the author also seems somewhat dodgy to me. There are some truths throughout, which seemed mostly obvious, but overall I
by TheCowboy 13y ago
I might be reading too critically, but the author also seems somewhat dodgy to me. There are some truths throughout, which seemed mostly obvious, but overall I don't think he presented what the title proposed.
He has no problem throwing around million dollar numbers, but doesn't mention his businesses in this piece. He doesn't go into greater detail how they worked in those situations, which would help demonstrate the claim of universality of his advice. Though it could just be because he assumes his readers, the "Grinders," will already know this. But it could also be to encourage me to pay for access to his 'Truths.' Reading more through his site I get the impression that it involves affiliate marketing, and selling coaching/forum subscriptions to wantpreneurs.
His tone itself is weird, where he paternalistically identifies his readers as "Grinders," and behaves like a shaman with access to 'The Truth' which you will not be able to obtain from anyone from him.
In one article, he tries to deconstruct the idea of ROI, or he creates a strawman version of ROI, and focuses on a way that some people might misuse this number. It basically encourages people to ignore the numbers. He also keeps promising to be straight with the reader in a completely non-straight roundabout manner.
It seems to reject the idea of ROI, which is essentially an emotionless analytic tool, in favor of what doesn't conflict with someone who is selling you the entrepreneurial passion and packaging it as your personal epic journey. He does try to contextualize this as more than just in situations where people lose money, but I think it is reckless to discourage people from looking at the cold numbers of any venture.
If his message in the linked piece is simply to avoid splurging on ads, I think it's been said better by others. Taken to its full extent, it goes too far in the opposite direction by encouraging people to be risk averse and avoiding any type of debt instrument.
That said, he does seem to possess charisma and a potent style that draws people toward him.
- imgrind 13y agoAll you have to do is read the about page, and there is a part two to this series already. Easier to break down the last years of business into segments
- TheCowboy 13y agoI did skim it, but it doesn't add the info I've described as being useful for this particular article. Additionally, I don't see details about the 3 business, other than their names. And I'm not sure if you're including ImGrind as one of those businesses. One, Revived Media, has a broken link. iMobiTrax I see is analytics. The third, Jinx Mobile Content, has no URL.
- imgrind 13y agoIMGrind is our Premium Forum - 4,200+ monthly paying subscribers. Revived Media is our Mobile User Acquisition Network, we provide performance advertising and monetization solutions for mobile content advertisers, mobile apps and mobile websites. iMobiTrax is our proprietary self-hosted mobile ad tracking software, 5,000+ customers. Jinx Mobile is our own mobile content billable offers, our mobile apps and mobile games. That's all 4 of our businesses (not all projects) in a nutshell.
- deleted 13y ago[deleted]
- rajkanwarbatra 13y agoGreat comment. Totally agree.There is hardly any detail or practically useful information. Reads more like wantraprenour porn which seems to be every where nowadays.
- deleted 13y ago[deleted]
- tim333 13y agoI agree it seems a bit iffy. Here's some quotes from him on "askholes": In case you’re not familiar with what an askhole is, I’ll elaborate. It’s someone who you spend your energy, resources & time with to give em a bone, a handout if you will. It’s someone you actually take time out of your own life for to focus on and give your best answers to. Your most accurate and current of knowledge. Literally, tell them what to do step by step. And they fuck it all up. ….. For us though, selling to askholes is by far the easiest business for us. It’s literally job security. …. Remember, the power is in numbers. And the rich are in the 1%. The others are there for the taking if you will, they are there playing catch-up. Out of the ones playing catch up, MOST of them will want a quick fix. Few will succeed.