You can download The Bootstrapper Bible by Seth Godin for free. It's "Free for 2 weeks only through December 30th!" http://www.sethgodin.com/sg/docs/bootstrap.

You can download The Bootstrapper Bible by Seth Godin for free. It's "Free for 2 weeks only through December 30th!" http://www.sethgodin.com/sg/docs/bootstrap.pdf‎ http://www.sethgodin.com/sg/docs/bootstrap.pdf‎ If you haven't gotten into an incubator, you should think about bootstrapping as long as you can until you find your product market fit. If you burn investor's money before you find a fire that can grow, you will be forced to quit.