I like this train of thought. I doubt they can make a good, commercially viable phone straight away. If they just could release a backbone and a starter set of

I like this train of thought. I doubt they can make a good, commercially viable phone straight away. If they just could release a backbone and a starter set of modules at a nexus7-ish price point, that might get things going. They need to get this thing into some people's hands (especially potential module developers) and see what they can do with it. Also, selling this as a way of long lived phone sounds like a terrible USB. I would put 'easily repairable' above it but the real value is the potential module ecosystem. Without that it's just some form of cheaper and that's a hard promise to keep. Phone is a relatively small part of what smartphones are. Is the phone a module here? It would be interesting to know what all the starter set modules do. It's disappointed to see all the cynicism on this thread. Commercial viability aside (come on, who knows), this is a cool fun project with interesting possibilities for making hardware innovation accessible.