My thought exactly. Those examples he gave just screams "ripoff" to me. Perhaps that's why programmer sales pages are dry. I want to know the actual information

My thought exactly. Those examples he gave just screams "ripoff" to me. Perhaps that's why programmer sales pages are dry. I want to know the actual information in the books I'm buying, not how they will "change my life". Sales jargon should be a huge red flag that the product is probably best skipped, and the statement "You'll probably be surprised at the answers" would make me leave the page immediately. But the author has a good point, if poorly served by the examples.