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He's only getting $1CPM here -- which is really low The average on sites I run is around $5CPM -- during times of big budget spends (normally toward the end of

He's only getting $1CPM here -- which is really low The average on sites I run is around $5CPM -- during times of big budget spends (normally toward the end of fiscal quarters) I see this go up quite a bit.

nkozyra 13y ago
I wouldn't say $1 RPM is "really low," at least not for Adsense. I would say going south of that would start to qualify, but I think the absolute average is around $1.30.
boyter 13y ago
I would love to even get $1CPM on a site I run. I get 5,000 unique's a day but make very little cash. It might be due to the nature of the site though as its aimed a programmers.
- sharkweek 13y ago
  Ha -- yeah, that likely has a lot to do with it - My most profitable site is aimed at a pretty broad demographic (movie/entertainment blog) Other more technical sites tend to do quite worse with CPM
  - johnward 13y ago
    I have a tutorial site that is probabky 8 years old. I used to see 100k+ uniques per month. I'm not sure I have ever made more than $1 CPM via adsense, buysellads, or even targetted affiliate offers. I basically gave up and tried to sell but decide just to let it sit there and rot. contemplating removing ads and trying to eventually sell something but not sure how that will work.
    - johnward 13y ago
      I ran some adsense stats to check. Found it interesting because I never pay attention anymore. The average from 2008 until now has been $0.62 RPM (revenue per mille/thousand views). For this year my tutorial site is averaging $0.42 RPM. The highest I have seen across other sites, some of which were made for adsense, was $3.43 RPM.
astrowilliam 13y ago
It would be very nice to get a $5CPM, but I'm hovering around the $1CPM range right now. It's not bad for a niche site like mine on Adsense, or so I've been told. If I had some extra time I'd put some effort into selling ad space but as of right now my full time job takes up most of my time.
patja 13y ago
I wonder if all of this talk about his Adsense earnings and what he earns from Adsense is going to see his Adsense account getting whacked. My understanding is that the first rule of being a publisher monetizing with Adsense is: don't talk about Adsense.
- johnward 13y ago
  Where did you get that rule? Maybe you are thinking of not begging users to click ads just to support the site.

nkozyra 13y ago

I wouldn't say $1 RPM is "really low," at least not for Adsense. I would say going south of that would start to qualify, but I think the absolute average is around $1.30.

boyter 13y ago

I would love to even get $1CPM on a site I run. I get 5,000 unique's a day but make very little cash. It might be due to the nature of the site though as its aimed a programmers.

sharkweek 13y ago
Ha -- yeah, that likely has a lot to do with it - My most profitable site is aimed at a pretty broad demographic (movie/entertainment blog) Other more technical sites tend to do quite worse with CPM
- johnward 13y ago
  I have a tutorial site that is probabky 8 years old. I used to see 100k+ uniques per month. I'm not sure I have ever made more than $1 CPM via adsense, buysellads, or even targetted affiliate offers. I basically gave up and tried to sell but decide just to let it sit there and rot. contemplating removing ads and trying to eventually sell something but not sure how that will work.
  - johnward 13y ago
    I ran some adsense stats to check. Found it interesting because I never pay attention anymore. The average from 2008 until now has been $0.62 RPM (revenue per mille/thousand views). For this year my tutorial site is averaging $0.42 RPM. The highest I have seen across other sites, some of which were made for adsense, was $3.43 RPM.

astrowilliam 13y ago

It would be very nice to get a $5CPM, but I'm hovering around the $1CPM range right now. It's not bad for a niche site like mine on Adsense, or so I've been told. If I had some extra time I'd put some effort into selling ad space but as of right now my full time job takes up most of my time.

patja 13y ago

I wonder if all of this talk about his Adsense earnings and what he earns from Adsense is going to see his Adsense account getting whacked. My understanding is that the first rule of being a publisher monetizing with Adsense is: don't talk about Adsense.

johnward 13y ago
Where did you get that rule? Maybe you are thinking of not begging users to click ads just to support the site.