Again, please spell API correctly. It's an acronym, not a word. Second, your jargon is for yourselves. You need to speak in the language of your customers. 1.

Again, please spell API correctly. It's an acronym, not a word. Second, your jargon is for yourselves. You need to speak in the language of your customers. 1. What is a Writing Room? 2. What is a Content Query API? 3. What is managed content? Third, don't advertise your writing. "prismic.io is a different approach to content management" should be obvious and left unstated. By the way, this customer testimonial is not helping you. I already feel exhausted thinking about how much work it will be to use you. http://www.elastic.io/blog/82796857416/why-we-chose-api-based-cms-system http://www.elastic.io/blog/82796857416/why-we-chose-api-base... I think the idea is that you expose the content through an API which can be inserted anywhere. Prismic.io, an API for content. Prismic.io is a content management system that only publishes through an API. Let your writers focus on writing and your developers and designers can focus on layout.