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The point of the article is to help small startups understand that a/b testing is not off the table. Of course startups will have to decide where the highest RO
by kylerush 12y ago
The point of the article is to help small startups understand that a/b testing is not off the table. Of course startups will have to decide where the highest ROI is themselves. Given a point in time, the highest ROI may not be a/b testing.