One thing that could get your fellow students excited is to get fellow peers to show off small, fun projects they've done a la Hack and Tell (http://www.meetup.

One thing that could get your fellow students excited is to get fellow peers to show off small, fun projects they've done a la Hack and Tell (http://www.meetup.com/hack-and-tell http://www.meetup.com/hack-and-tell). And when you're first starting it, you can also use it as a way to show off something cool you've found, like cowsay And definitely change the name. You seem to be aiming for a general tech club, not a linux club. Linux is often a means to that end, but doesn't need to be the focus.