3 ms·
Then don't market your product as something that can go for a month without a wash (that's pretty nasty when it comes to bedding, imho). Market it as luxury bed
by lobotryas 13y ago
Then don't market your product as something that can go for a month without a wash (that's pretty nasty when it comes to bedding, imho). Market it as luxury bedding that won't allow for bacteria to grow and will keep people healthier as a result.
- logn 13y agoYes, "keeps your sheets cleaner between washings" I think is a better pitch. Also, what about marketing this to hospitals, retirement/nursing homes, NASA, movie theaters (for their seats), etc? I think there are many vertical markets that would need anti-bacterial fabrics.
- salmanch375 13y agoyes logn. I have got this suggestion a lot and I must say I never thought about these markets before. But I will definitely explore this potential.