I think the difference is, people have been calling for boycotts of Amazon for various reasons for years, and it's never made any difference to anything. They a

I think the difference is, people have been calling for boycotts of Amazon for various reasons for years, and it's never made any difference to anything. They are too entrenched. I guess people are buoyed by the success of the anti-Eich campaign and think, perhaps correctly, that it might actually be practically possible to pressure Dropbox into dropping Rice.