My pure speculation is; File hosting at the consumer level a race to the bottom with pricing. Given they are not in a position to price this service strategical

My pure speculation is; File hosting at the consumer level a race to the bottom with pricing. Given they are not in a position to price this service strategically at little to no margin like MS/Google, storage will likely have diminishing profitability and viability as a standalone business (also more new entrants). On the other hand some corporate and especially government department contracts shouldn't have the same margin pressure and retention issues. A high profile political person is the perfect fit to pursue government department contracts, and Rice would fit this strategy well.