Actually, they seem to be taking 'enterprise' seriously now (JIRA Data Center and Confluence Data Center are in beta currently). Promoting their Enterprise Adv

Actually, they seem to be taking 'enterprise' seriously now (JIRA Data Center and Confluence Data Center are in beta currently). Promoting their Enterprise Advocate to Enterprise Czar (or BOFH) would be good, so that person could finally force the dev teams to think of scalability first.