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I can tell you from working with a company with a high SEM spend, we have seen total search volume increase, but desktop search volume is decreasing in both rea

I can tell you from working with a company with a high SEM spend, we have seen total search volume increase, but desktop search volume is decreasing in both real and relative measures (caveat - I am only sure of this for our search terms, but anecdotally, it seems to match what I have heard).

AJ007 13y ago
Looking at a site with like w3schools browser stats ( http://www.w3schools.com/browsers/browsers_stats.asp http://www.w3schools.com/browsers/browsers_stats.asp ), you would assume mobile is small. If you have a consumer facing mass market web site, those numbers will look totally different. Search advertising gives you a glass window to this. Mobile is dominating the desktop, not by 4% as w3schools reports, but by 50%+ and growing. The interesting story here, to me, is native app verse website. Which wins?
- scholia 13y ago
  Wow, someone who takes anything to do with w3schools seriously ;-)