I'm having a hard time finding a use case. Unless Identitymind also handles money transmitter licenses (one for every state), which was not mentioned in the art

I'm having a hard time finding a use case. Unless Identitymind also handles money transmitter licenses (one for every state), which was not mentioned in the article, that is still a huge hurdle to regulatory compliance for exchanges. Startups which simply want to accept Bitcoin can leave that to BitPay or Coinbase.