> This is hardly science fiction in a world where Target knows its customers are pregnant before their immediate family does. It's truly not: http://googlesyst

> This is hardly science fiction in a world where Target knows its customers are pregnant before their immediate family does. It's truly not: http://googlesystem.blogspot.com/2010/08/eric-schmidt-on-future-of-search.html http://googlesystem.blogspot.com/2010/08/eric-schmidt-on-fut... "The power of individual targeting — the technology will be so good it will be very hard for people to watch or consume something that has not in some sense been tailored for them," says Eric Schmidt.