Not to mention that they didn't just say "we're closing", they said "There is no way for us to monetize URL shortening", and all but said there was only room fo

Not to mention that they didn't just say "we're closing", they said "There is no way for us to monetize URL shortening", and all but said there was only room for one shortener to make money. If I were a prospective buyer, "we failed" wouldn't be a turn-off, but "we don't think it can be monetized" sure would be. You want to sell something you don't think can be monetized? Good luck.