The logic is meant to refute the idea that "personal opinions" should not affect business. Changing the issue shows that business is indeed political -- that fo

The logic is meant to refute the idea that "personal opinions" should not affect business. Changing the issue shows that business is indeed political -- that for each of us, there indeed are issues that will cause us to refuse doing business with another. To paraphrase Churchill, we already agree on what we are, we are just haggling over the price. If you think gay marriage shouldn't be such an issue, well, sorry but the rest of us have spoken. That's how it has always worked, it's just a different group of people who are now experiencing the other side of the table.