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Are you really getting $0.10 installs via Facebook Mobile ads? If so you're performing better than any FB ad account I've seen in the last 6 months (and I've se

Are you really getting $0.10 installs via Facebook Mobile ads? If so you're performing better than any FB ad account I've seen in the last 6 months (and I've seen a lot). Even gaming doesn't perform close to this well. If this is actually true you should be doing affiliate installs which routinely pay out $1 with no (or high) caps. You could literally make tens of thousands of dollars daily.

arkonaut 13y ago
Where can you find affiliate arbitragers like this? Totally get that he/she should be doing this, but how do you find the people doing this effectively? I'm all for paying when someone has figured this out, because the installs I get often make me want to give up trying. Thanks!
- Noxchi 13y ago
  Search mobile CPA networks.
- jamiequint 13y ago
  The installs you get from mobile affiliate are usually shit in terms of performance fwiw. The install flows are things like ads that say [get the app now] then link directly to a random app in the app store, so there is very little intent.
joncalhoun 13y ago
This may also be a product of scale. Cost per install is likely to change vastly as you increase spend from 40 to 40k.
babuskov 13y ago
I got something similar (about $0.11 per click, $0.18 per install) on my Android game: http://bigosaur.com/blog/28-facebook-ads-android-players http://bigosaur.com/blog/28-facebook-ads-android-players You need to use the targeting options, otherwise you're wasting money.
napoleoncomplex 13y ago
I think it is due to multiple factors, but mainly the small, targeted scale of the audience, the usefulness of the product to that audience, and our first mover advantage. For example, with less than 50 €, the ad has already been seen by around 15 % of the total audience. No matter how much we throw in, it's going to be going slower and slower from now on. But it is enough for us to get seeded among a few hundred medical professionals, and then rely on word of mouth to carry us forward. Edit: It's also a free app, just to make that clear.
- debt 13y ago
  "I think it is due to multiple factors, but mainly the small, targeted scale of the audience," This is just good marketing advice for smaller businesses. Find as specific a niche as possible and market to that. Maybe the parent's product serves a very general audience which may make it harder to market.
  - jptoor 13y ago
    Not necessarily. Prices increase pretty significantly with a smaller target audience. (It definitely depends on the vertical and product). For example, it's generally slightly more cost effective for a sushi restaurant in a small city to target the city than target people who "like" sushi on Facebook in that city.

arkonaut 13y ago

Where can you find affiliate arbitragers like this? Totally get that he/she should be doing this, but how do you find the people doing this effectively? I'm all for paying when someone has figured this out, because the installs I get often make me want to give up trying. Thanks!

Noxchi 13y ago
Search mobile CPA networks.
jamiequint 13y ago
The installs you get from mobile affiliate are usually shit in terms of performance fwiw. The install flows are things like ads that say [get the app now] then link directly to a random app in the app store, so there is very little intent.

joncalhoun 13y ago

This may also be a product of scale. Cost per install is likely to change vastly as you increase spend from 40 to 40k.

babuskov 13y ago

I got something similar (about $0.11 per click, $0.18 per install) on my Android game: http://bigosaur.com/blog/28-facebook-ads-android-players http://bigosaur.com/blog/28-facebook-ads-android-players You need to use the targeting options, otherwise you're wasting money.

napoleoncomplex 13y ago

I think it is due to multiple factors, but mainly the small, targeted scale of the audience, the usefulness of the product to that audience, and our first mover advantage. For example, with less than 50 €, the ad has already been seen by around 15 % of the total audience. No matter how much we throw in, it's going to be going slower and slower from now on. But it is enough for us to get seeded among a few hundred medical professionals, and then rely on word of mouth to carry us forward. Edit: It's also a free app, just to make that clear.

debt 13y ago
"I think it is due to multiple factors, but mainly the small, targeted scale of the audience," This is just good marketing advice for smaller businesses. Find as specific a niche as possible and market to that. Maybe the parent's product serves a very general audience which may make it harder to market.
- jptoor 13y ago
  Not necessarily. Prices increase pretty significantly with a smaller target audience. (It definitely depends on the vertical and product). For example, it's generally slightly more cost effective for a sushi restaurant in a small city to target the city than target people who "like" sushi on Facebook in that city.