As a point of strategy, let's hope that the tr.im founders knew they were taking a big gamble, because this was pretty obvious from the beginning. With no clea

As a point of strategy, let's hope that the tr.im founders knew they were taking a big gamble, because this was pretty obvious from the beginning. With no clear business model except for a hope that someone buys them out, it was just a lottery ticket. A business like a URL shortener is a particularly dangerous one, since if you succeed your costs skyrocket quickly yet you still have no business model. This forces people quickly to either sell or shut down. Even worse, you're likely to succeed at getting users since everyone knows what it is and needs one, tricking you into thinking you're succeeding when all you're doing is bleeding money. If you're starting a business doing something that everyone loves and there are already 10 of them but you have no business model, you should probably stop right away unless you have some serious capital, preferably external capital. There's gotta be at least another couple dozen of these failure coming in the future....