3 ms·
He's made quite a bit of money by promoting what can only charitably be called half-truths. As another commenter mentioned, his primary claim to fame is "bulle
by doktrin 13y ago
He's made quite a bit of money by promoting what can only charitably be called half-truths.
As another commenter mentioned, his primary claim to fame is "bulletproof coffee"(tm). Among other things, he promotes his own coffee beans by claiming that all other coffee is somehow riddled with mycotoxins - which his isn't, for whatever reason. [1][2]
More subjectively, he comes across as a modern age health guru who touts all his opinion as revelatory fact.
[1] https://www.bulletproofexec.com/why-bad-coffee-makes-you-weak/ https://www.bulletproofexec.com/why-bad-coffee-makes-you-wea...
[2] https://www.bulletproofexec.com/mycotoxins-in-america/ https://www.bulletproofexec.com/mycotoxins-in-america/
- yebyen 13y agoAnd grass-fed butter. Don't forget, adding grass-fed butter to your green coffee. That's the key ingredient.