And amazon customer service, which while not talked about often is truly top-notch. For a person already invested in the amazon ecosystem, this doesn't have to

And amazon customer service, which while not talked about often is truly top-notch. For a person already invested in the amazon ecosystem, this doesn't have to be better than roku, it merely has to be about as good. I own two rokus, but I also have amazon prime and my kid has a kindle fire. I will definitely consider this next time I need to upgrade (about once every 3-6 years judging by history)