Smart TV saturation remains small, so I don't see it being a proposition where they need to convert people: If you put the Amazon Fire beside an Apple TV, for m

Smart TV saturation remains small, so I don't see it being a proposition where they need to convert people: If you put the Amazon Fire beside an Apple TV, for many people the Amazon device may very well represent a better choice. As to the specs of the device, while it's certainly true that specs alone mean little (especially vague, close to meaningless specs like "quad core"), the hardware put a ceiling on what the device is capable of doing. And in this case right off the bat it can do voice search, which as an Apple TV user I would actually be a convert for: It is an act of pure brutality to search on the Apple TV device. Even just that the remote does not use infra-red is a hugely compelling feature to me. EDIT: given that I mentioned the specs being vague, I should correct that on Amazon's dev site they list specifics, and it has a powerful CPU/GPU combo. Actually the same SoC as the Nexus 7 (2013), running at a higher frequency.