From that same page is the essential "Don't Make the Demo Look Done" post by Kathy Sierra: http://headrush.typepad.com/creating_passionate_users/2006/12/dont_m

From that same page is the essential "Don't Make the Demo Look Done" post by Kathy Sierra: http://headrush.typepad.com/creating_passionate_users/2006/12/dont_make_the_d.html http://headrush.typepad.com/creating_passionate_users/2006/1... It drives at the same point as the original author, just from a different angle.