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Here's a story from just a few days ago telling how PepsiCo and Matti Leshem are announcing they’ll continue collaborating as they celebrate a 10-year anniversa
by wmt 13y ago
Here's a story from just a few days ago telling how PepsiCo and Matti Leshem are announcing they’ll continue collaborating as they celebrate a 10-year anniversary. http://www.adweek.com/news/advertising-branding/pepsi-stuck-third-slot-149779 http://www.adweek.com/news/advertising-branding/pepsi-stuck-...
Angelique Krembs, VP of marketing at PepsiCo, also talks about Matti: “It makes us work at a higher level because we have that history. I cannot imagine not having Mattie[sic] to help solve our big problems or bounce things off of.”
Matti was most definitely not fired, and will be leading PepsiCos marketing and branding efforts. When you see Mountain Dew or Pepsi, just always remember that you can support Matti by buying a can!