Politics aside, this is brilliant from OKC's perspective. No effort, they show their users, many of whom are gay, they care. And, here we are talking about OKC

Politics aside, this is brilliant from OKC's perspective. No effort, they show their users, many of whom are gay, they care. And, here we are talking about OKC on HN. Going to be the same in many other sites, social portals.