I don't know what the original author is talking about to be honest. When I use Facebook, my feed is filled with friends & family posts and the very occasional

I don't know what the original author is talking about to be honest. When I use Facebook, my feed is filled with friends & family posts and the very occasional ad. To really put it into perspective, I just opened my Facebook now, first ad is in position 5 in my feed. The next ad popped in at the 52nd item in my feed. I went looking for a third ad.. I decided to stop after the 200th item in my feed and I generally don't scroll down that far in a single sitting. Sure, there are ads on the side, but I'm more or less blind to those ads because they're always there. That's not to say it was always like this. Candy Crush ads and whatnot used to pop up all the time from certain people. That's why you can hide those. They quickly disappear. I guess it must just be cool to dump on Facebook now.