Spot on. The problem is that it's very difficult to conceptualize a merger of the two companies' products that ISN'T really, really unpleasant. Most people are

Spot on. The problem is that it's very difficult to conceptualize a merger of the two companies' products that ISN'T really, really unpleasant. Most people are already tired of and/or annoyed with Facebook and having it strapped to your face and watching everything you do in a "virtual reality" is very offputting. Facebook is linked to publication and noise, and it creates an aura of intrusion. When you post on Facebook, you are performing for your hundreds of acquaintances and friends. People don't want to feel like they'll have to be doing that every time they use an Oculus product, let alone one so intimate that you literally strap it to your face. I know no one who sits back and thinks, "I need more Facebook in my life". I don't know why they didn't see it coming, but almost anyone would've been less creepy than Facebook. People would have still have concerns, but I think they'd be more optimistic if it was Google or something.