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If your UI requires that users "be attentive" just to discover the content you're trying to convey, then your UI is awful and the user's failure to see it is en

• ryannevius 13y ago
  Well said. I blame it partially on designer groupthink. Of course design elements (color, typeface, white space, etc) are important...but visitors of your site are interested in consuming content NOW (not a few seconds form now). People are lazy.
  • aasarava 13y ago
    Actually, I'm inclined to bet this was one designer's concept and not the work of many people reviewing prototypes and giving feedback. Design-by-group tends to produce boring, cluttered, seen-it-before layouts with little innovation. This seems to be on the completely opposite end of the spectrum -- with no one saying, "Uh, wait -- I think you need to make it clear that you can scroll for more info." (And also: "Uh, I'm not sure developers are going to take kindly to Google requesting access to their microphones so soon after the NSA revelations.")
    • judk 13y ago
      That's not actually what "groupthink" means, so you aren't really disagreeing.