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Who would own the data? let's say that your body measures and proportions gets linked to your credit card number, this data could be used to target advertising
by gbaygon 13y ago
Who would own the data? let's say that your body measures and proportions gets linked to your credit card number, this data could be used to target advertising to you in websites where you have used the same credit card.
If you are overweight it could show ads of gyms/treatments/diet-food; not that there is anything wrong with that, BUT think about the new industry that opens up for penis enlargenment spammers.
Living the joke behind, I think is worth to think about the implications if/when something like this gets implemented.
- pavel_lishin 13y ago> If you are overweight it could show ads of gyms/treatments/diet-food; I have a feeling that the data would be more likely to be peddled to McDonald's than 24 Hour Fitness.
- nooneelse 13y agoWhen will I be able to pay Google and other ad-sources to weight the targeting algorithms toward the virtues I want, not just the virtues and vices others can profit from? When are my ethics going to be allowed a seat at the negotiating table for purchases of my attention?
- pavel_lishin 13y ago> When will I be able to pay Google and other ad-sources... When you have enough money to pay them more than the brands and retailers who are buying their ad services.
- nooneelse 13y agoWhat is the going CPM rate for an extremely low CTR user base these days? Between what little I know of that and my browsing rate, seems to me like I could set a purchasing limit of $100/year for bidding on my own eyes, probably win enough to almost never see anything but my own small/short "be a good person" reminder/ad on any of the Google ad networks that do CPM bidding, and still not hit the limit each year.
- lgas 13y agoI think it's more likely that it would be peddled to both but McDonald's has deeper pockets, so the effect would be the same.
- DanielStraight 13y agoTruly bizarre that given all the TSA-hate on HN this is the top comment. We (society) all too often get exactly what we ask for. We don't want pervasive surveillance, but we want Google glass and Google web history and personalized search. We don't want full body scanners, but we want perfectly-fitting clothing based on full body scans. Is it really hard to predict that these technologies are going to be used inappropriately?
- r00fus 13y agoApplying preferences/phobias to an aggregate group like HN is going to lead to widely inconsistent results (i.e., meaningless). Example: I don't want Glass or personalized search, nor do I want body scanners, and I am completely fine without custom-clothes tech. My preferences shouldn't apply to all HNers.