But do keep in mind that the backers did bear risk- there is a significant chance that any Kickstarter project doesn't turn out, because Kickstarter shouldn't b

But do keep in mind that the backers did bear risk- there is a significant chance that any Kickstarter project doesn't turn out, because Kickstarter shouldn't be thought of as a 'store to buy things'. Risk is exactly what investors bear in exchange for a potential return. Companies require investment because they don't have the capital to get things moving upward otherwise, which is exactly the need that Kickstarer fulfills.